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How To Boost Your Rankings on Google with Your Business Listing

Written by :

jayal

Posted on :

22/07/2022

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How To Boost Your Rankings on Google with Your Business Listing

If there’s one thing that Google has become famous for in recent years, it’s their search engine. With more than two billion searches per day and a market share of over 90%, Google is the most popular search engine in the world. As a result, businesses that can rank well on Google find that their visibility for potential customers increases dramatically. Having your business listed on Google also makes it easier for customers to find you online, which means you’ll get even more visitors as a result. Unfortunately, many small businesses don’t take the time to create an
account with Google and add their business listing, which means they miss out on all of these benefits. Fortunately, creating your business listing is easy and super quick. Here are some simple tips to help you boost your rankings on Google with your business listing!

 

Know the benefits of Google

Google is the number one search engine in the world and the biggest source of referral traffic to websites. If you’re looking to grow your business, the best place to start is with the most common source of internet traffic: Google. When people search on Google, they’re looking to buy stuff. When they click on the paid search result that shows up at the top of the page, it’s a sign that they’re ready to buy right now. If you’re lucky enough to have your website and business show up in that spot, you’ll be getting a ton of high-quality traffic (and sales).


1. Register your business and get a Google My Business listing

If you want to make sure that your business is listed on Google, the first thing you’ll need to do is register your business with the company. You’ll need to provide a name, address, and contact information for your business, as well as a username and password. Once you’ve done that, you’ll then be able to create a Google My Business listing for your business. To do so, click on “Manage” when you’re logged into your Google account and choose “Businesses” from the drop-down menu. You can then enter the name of your business and select the correct category for your business. Click “Save” once you’re done. One of the best ways to boost your rankings on Google with your business listing is to add detailed information about your business. This stands to reason since the more information you have on your Google listing, the more likely it is you’ll be found by people searching Google.

 

 2. Use high-quality photos

Another great way to boost your rankings on
Google with your business listing is to add high-quality photos to your
listing. Photos are important on Google for a few different reasons. For one
thing, photos are an excellent way for potential customers to get an idea of
what your business is like. If you run a restaurant, for example, having photos
of the interior of your location helps people decide if they want to visit your
place. Photos are also an excellent way for people searching Google to see how
long your business has been around. If you’ve only been in business for a short
time, potential customers may become wary about purchasing from you. If you’ve
been around for a long time, however, this gives people confidence in
purchasing from you.

 

3. Add video content

Another excellent way to boost your
rankings on Google with your business listing is to post video content. This is
particularly true if you’re in a service-related industry, but it can also be
helpful if you sell products. The reason video content is so helpful is that
Google places a heavy emphasis on engagement. If people stay on your page
longer, they’re more likely to click on your listing and buy something. If they
leave your page quickly, they’re less likely to engage with your page and click
on your listing. While this doesn’t mean you should post a three-hour video on
your business listing, it does mean that longer videos tend to get more
engagement.

 

4. Mention your services and products

Another excellent way to boost your
rankings on Google with your business listing is to mention your services and
products. This is particularly true if you sell products or services that are
specific. For example, you may sell personalized mugs. In that case, you should
mention exactly what types of mugs you sell and what you can do with them, such
as creating custom mugs for businesses or specific occasions like Father’s Day.
If you sell services, you should mention what types of services you offer and
how people can benefit from using those services. For example, if you’re a
wedding planner, you can mention the types of weddings you specialize in and
how you can help make a wedding day extra special.

 

5. Make sure your information is accurate

Finally, make sure that all of the
information on your Google My Business listing is accurate. If you have an
address that’s incorrect or phone number that’s out of date, change it
immediately. Likewise, if there’s incorrect information, such as a wrong
address or a phone number that’s out of date, change it immediately. This isn’t
just a way to boost your rankings on Google with your business listing; it’s
also a way to protect yourself from fraud. If someone uses an old phone number
or an address that’s incorrect to send you money, there’s a very good chance
you’ll never see it again. Make sure that all the information on your page is
correct so that customers know exactly how to contact you.

 

Summing up

As you can see, there are a ton of
different ways to boost your rankings on Google with your business listing. The
first thing you’ll need to do, though, is register your business with Google
and create a Google My Business listing. Once you do that, you can use
high-quality photos, add video content, mention your services and products, and
make sure your information is accurate. With these tips, you’ll be able to
boost your rankings on Google, which in turn will lead to more customers and
more sales.

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